Professional Career and Affiliations – John A. Caldwell
2009-Present
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Consultant to airlines,
entertainment service companies, advertisers and advertising agencies on
the use of inflight video advertising for various projects and
situations.
1990-2009
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Founded and Senior
Partner in Airline Advertising Bureau, Inc., the first video advertising
sales company created expressly for airlines and airline service
providers. During that time AAB delivered over $45 million to its
airline clients.
1988-1990
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Directed Inflight
Entertainment Services for Transcom Systems, a unit of Sundstrand, Inc.
and later Sony Transcom serving airlines around the world with
entertainment hardware and software.
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1981-1988
Co-founded Audio à la
Carte, a tape based audio and video entertainment service for hospitals,
resorts and airlines.
1971-1981
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Managed advertising
sales for CBS, Inc. Responsible for advertising appearing on five
CBS-owned television stations in New York, Los Angeles, Chicago,
Philadelphia and St. Louis.
1968-1971
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Managed General
Electric’s Carousel of Progress, a multimillion-dollar public relations
presentation at Disneyland at Anaheim, CA.
Communication Specialist
at General Electric Co, New York City. Responsible for recruiting
communications addressed to schools and universities throughout the
United States.
Other
Affiliations
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World Airline
Entertainment Association
Rotary International --
Club President, San Juan Capistrano, CA
United States Marine
Corps, Commissioned Communications Officer, Active Duty
Education
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Post Graduate Studies – Film & TV Production and Management – UCLA
Master of Arts –
Journalism – University of Missouri – Columbia, MO
Bachelor of Arts –
Economics – Beloit College – Beloit, Wisconsin